Top 10 Jobs post Lockdown
Content
Writing
Content writing is a form of
online writing which is closely linked to web marketing campaigns. This means
creating the writing which appears on websites that are designed to sell or
promote a specific product. Content writers work according to the brief provided
fby a client. This brief will define their task and any SEO related
requirements, such as keyword density. The job of the Content Writer is to turn
this brief into a finished product which becomes part of the target webpage.
Content is distinct from journalism or conventional copywriting in that it is
designed to achieve prominence on the web, and must be tailored for this
purpose.
About Content Writing
Content writing is almost always
related to SEO marketing campaigns. It will involve writing tightly focused
texts that include a set of keywords or phrases that have been researched by
marketers. High quality content will ensure that these keywords appear in the
right density. The text will also be fluently written, clear and able to
promote the product being described. The quality of the content
produced also needs to be high. Poor quality content is
less likely to achieve a high search engine ranking, meaning that the webpage
in question will not be read by a large number of potential customers. The
skills required for content writing are varied. They include the ability to
write fluently and persuasively on a range of subjects while integrating
keywords without losing readability.
Article
Writing Definition
Article writing is the process of
creating a non-fiction text about current or recent news, items of general
interest or specific topics. They are published in print formats, such as
newspapers and magazines, or online. Some styles of blogs are
written in article format and encyclopedias are collections of articles
gathered in one volume. Articles can either present their topics directly or in
a balanced debate format. Content may describe places, people and events,
present academic research and results, or provide an analysis of news events
and academic papers. Articles can also contain photographs, data and statistics
presented in different formats, as well as eyewitness accounts and interviews.
Articles should be objective and only contain facts from verifiable sources.
Content Writer?
Content writers are professional writers who
produce engaging content for use online. They're Internet-savvy individuals who
create articles, blog posts, and other forms of written Web material. typically
create content for the Web. This content can include sales copy, e-books,
podcasts, and text for graphics. Content writers use various Web formatting
tools, such as HTML, CSS, and JavaScript and content management systems to help
create their work. Content writers produce the content for many different types
of websites, including blogs, social networks, e-commerce sites, news
aggregators, and college websites.
Aside from writing content, these writers might also be
responsible for making sure the sites' pages and content connect. They're also
responsible for setting the overall tone of the site. Content writers
accomplish these tasks by researching and deciding what information to include
or exclude from the site.
So if you have an strong command over the
language and you are an creative/passionate writer, explore your skills and
take up content writing.
There are many jobs out there and article
related content writing, we can upskills ourselves this skill set and seek out
jobs pertaining the same.
2.) Digital marketing
It is the component of
marketing that utilizes internet and online based digital technologies such as
desktop computers, mobile phones and other digital media and platforms to
promote products and services. Digital marketing encompasses all
marketing efforts that use an electronic device or the internet. Businesses
leverage digital channels such as search engines, social media, email, and
other websites to connect with current and prospective customers.
Traditional method of
marketing might exist in print ads, phone communication, or physical marketing,
digital marketing can occur electronically and online. This means that there
are a number of endless possibilities for brands including email, video, social
media, or website-based marketing opportunities.
Digital marketers are in
charge of driving brand awareness and lead generation through
all the digital channels -- both free and paid -- that are at a company's
disposal. These channels include social media, the company's own website,
search engine rankings, email, display advertising, and the company's blog.
The digital
marketer usually focuses on a different key performance indicator (KPI) for
each channel so they can properly measure the company's performance across each
one. A digital marketer who's in charge of SEO, for example, measures their
website's "organic traffic" -- of that traffic coming from website
visitors who found a page of the business's website via a Google search.
The 2 main pillars of digital
marketing are online marketing and offline marketing. That said, since I’ll talk about
online marketing in a separate guide, I’ll only mention the different areas of
online marketing here, for the sake of completeness.
The 7 big
categories of online marketing are:
1. Search engine optimization (SEO)
2. Search engine marketing (SEM)
4. Social Media Marketing (SMM)
5. Pay-per-click advertising (PPC)
3.) Online selling
Online selling is the act or process of selling
goods, products or services via an internet or mobile app, auction site, online
classified advertisement, online shop, social networking, social media or web
shop.
Benefits of Online Selling
Selling direct online increases your reach. With an
online store, your profits are no longer limited by the number of customers
that can physically visit your brick and mortar location. You can sell across
towns, states, and even across borders, removing all geographical limitations.
Selling online
Setting
up an online shop to sell your products can be a useful and profitable way of
doing business. It allows you to operate without necessarily needing a
traditional shopfront and gives your customers more flexibility because they
can buy your products at any time of the day. Online selling can also broaden
your customer base, as you can sell to people who are interstate or overseas.
Online
shopping doesn't appeal to everyone, so make sure your target market is
comfortable with buying online before you start. You might find you can reach
more customers by offering online shopping alongside a traditional shop.
Setting up your own online shop
Look
at other examples of online shops and think about how you want to display your
products. You can buy web hosting packages and set up your shop yourself, but
it's usually best to discuss your options with a web developer. You will also
need to set up methods to receive online payments.
A
typical online shop should include:
- a product list or catalogue
- a tool for selecting products (often called a shopping cart
or basket)
- an ordering and payment tool.
You
need to give your customers clear information on ordering, shipping and prices.
They will also be interested in refunds, warranties and returns policies.
Customers
may be concerned with the safety of online shopping, so you will need to provide
them with clear information about your privacy and security policies.
4.) Video editing / Video Director
Video editing is the
manipulation and arrangement of video shots. Video editing is used to structure and present all video
information, including films and television shows, video advertisements and video
essays. Video editing has been dramatically
democratized in recent years by editing software available for personal
computers.
Video Editing Software Features
Video editing used to require expensive
machines called video editors, however, today video editing software is now
available for personal computers and workstations. Typical video editing
software includes tools to convert file formats, cut segments (trimming), join
clips, re-sequence clips, adjust brightness/contrast, rotate or crop footage,
add sound or add transitions and other special effects.
Cloud-Based Video Editing
Video editing applications are typically
desktop programs, however there are several cloud-based options that allow you
to upload a video and edit the file online. Cloud video editing applications
typically allow you to connect to various social and online accounts to share
your movie.
Free Video Editing Software
·
Many people use digital cameras or smartphones
to record video, then use video editing software to add sound, trim clips and
so on.
·
The following free -
·
Avidemux: a free video
editor designed for simple cutting, filtering and encoding tasks.
·
Freemake Video Converter: Freemake Video Converter converts video between 500 formats and gadgets.
·
Machete Video Editor Lite: Designed for quick and simple slicing of your video files.
·
VirtualDub: A video
capture/processing utility for 32-bit and 64-bit Windows platforms.
·
WeVideo: Free, online
video editing software.
·
Windows Movie Maker: Use existing images or video clips to create a movie.
5.) Graphic Designer / Desiging
Graphic design is the process of visual communication and
problem-solving through the use of typography, photography, Icons and illustration.
Graphic designers are expected to be proficient
in software programs for image-making, typography and layout. Nearly all of the
popular and "industry standard" software programs used by graphic
designers since the early 1990s are products of Adobe Systems Incorporated. Adobe Photoshop (a raster-based program for
photo editing) and Adobe Illustrator (a
vector-based program for drawing) are often used in the final stage. Some designers
across the world use CorelDraw. CorelDraw is a vector
graphics editor software developed and marketed by Corel Corporation.
Powerful open-source programs (which are free)
are also used by both professionals and casual users for graphic design, these
include Inkscape (for vector
graphics), GIMP (for
photo-editing and image manipulation), Krita (for
painting), and Scribus (for page
layout).
Digital illustration or computer illustration is the use of digital tools to produce images under the
direct manipulation of the artist, usually through a pointing device such as a tablet or a mouse.
When you think of graphic design, do you think
of artistic advertisements? Eye-grabbing graphics on websites? Stunningly
arranged spreads in magazines? While these examples certainly fit under the
graphic design definition, the term encompasses a lot: posters, infographics,
book covers, product labels, logos, business cards, signs, website layouts,
mobile apps, software interfaces—the list goes on.
Logo Designing
A Logo is a design symbolizing ones organization. It is a design that is used
by an organization for its letterhead, advertising material, and signs as an
emblem by which the organization can easily be recognized, also called logotype.
A logo is a symbol made up of text and images
that identifies a business. A good logo shows what a company does and what the
brand values.
Logo design is all about creating the perfect
visual brand mark for a company. Depending on the type, a logo usually consists of a symbol or brandmark and a
logotype, along with a tagline.
https://www.brandcrowd.com/maker
https://www.wix.com/logo/maker
So, if you have that passion in you to do creative
videos and graphic design of brochure, flyers & catalogues, take up quick
course on these skill sets and practice well, get jobs pertaining the same.
As we all are getting used to work from
home and from remote places, not being in regular office, it becomes very
crucial and challenging to handle our respective teams. With high number of
team members performing various tasks, it becomes more challenging to track
team members work, efficiency, timeliness, productivity, communication, etc.
Hence the people who master this aspect of remote handling huge teams, would be in demand. And for the same we need to learn certain tools available
One needs to
know the latest Project Management tools like - Proof Hub, Basecamp, Instagantt
etc, which would make the work easy for remote management. So upskilling with
project management and its allied tools, would be beneficial for remote team
management.
7.) Software development
Its an process
of creating, building and maintaining applications, frameworks, and other
projects. It's more than just having a great idea. It's knowing how to build your
idea into a real-world application or framework, test it, and fix any bugs that
pop up. It's problem-solving until your product is viable and maintaining your
product throughout its lifecycle.
Software
developers build web and software applications to solve problems and provide
services. Information systems is a huge field because every aspect of our lives
has changed because of computer programming. The software development
life cycle is always changing, so a steady stream of courses and certifications
can keep your skills relevant.
Software
Development is a highly lucrative and in-demand skill that translates to
careers in a variety of fields. As long as there are web applications, there
will be a need for end-to-end skills in computer engineering.
Start building your skills. Join
today.
Example - Amazon Web Services |AI | RPA | Android
Development | Angular | Apache Spark | App
Development | Azure | Bootstrap | Computer
Hardware | C++ | C# | CSS | Data
Science | DevOps | Docker | HTML | HTML5 | IBM
Watson | iOS app | Java | JavaScript | Kubernetes | Machine
Learning | PowerShell | ReactJS | R Programming | Node.JS | Scala | SQL | Software
Engineering| Virtual Reality |
Gone are the
days, where everyone went to an training institute and learnt many trainings of
various domains like - Soft Skills, Finance, Marketing, Tech etc. However, due
to the pandemic situation, the learning and teaching method is changed. The new
normal is online.
So, if we are
well versed and adaptable to teach / train people online, then you are the
best.
Not everyone can
become an trainer. So an effective online training and becoming an effective online
trainer, is always an challenge.
Hence one needs
to upskill with such training skills. Get certified from reputed institutions
and govt initiative programs " Train The Trainer" and learn the art
of training and become an expert in online training.
Once we are
certified trainer, we can also venture into experiment training our specified
domains over online, using Videos, Pictures, PPT's etc.
Mostly Soft skill
trainers are in great in demand in collages, schools and various other
educational organizations. So upskill with soft skill courses and getting
certified as an trainer, then we are like star of the season.
Due to current
pandemic situation, most of the kids are at home and the parents, especially
mothers are left out without no other choice of not going outside office
enviroment to work and earn. Hence there is a rush to get freelance jobs and
earn money, on basis of their expertise on various subject. It gives an
opportunity for house wife and students and retired people, to earn an living
with freelace work or earn extra income for their future or use it for their
vacation.
Freelancer and freelance worker, are terms
commonly used for a person who is self-employed and not necessarily committed to a particular employer
long-term. Freelance workers are sometimes represented by a company or a temporary agency that
resells freelance labor to clients; others work independently or use
professional associations or websites to get work.
Fields & professions
and industries where freelancing is predominant include: Data
Entry, Online Training, Accounting, Recruitment, Transcribing , Content
writing, Online marketing, Social Media Manager, music, writing, acting, computer
programming, web design, graphic design, translating,
tele marketing, counselling etc.
Freelancing is
projected to grow to $20–$30 billion in the next 5–7 years in India
and the freelancers in US will comprise 40% (approx.) of the
workforce at the present growth rate.
Compensation
Depending on the industry, freelance
work practices vary and have changed over time. In some industries such as
consulting, freelancers may require clients to sign written contracts. While in journalism or writing, freelancers may
work for free or do work "on spec" to build their reputations or a
relationship with a publication. Some freelancers may provide written estimates
of work and request deposits from clients.
Payment for freelance work also depends
on industry, skills, experience and location. Freelancers may charge by the
day, hour, a piece rate, or on a per-project basis. Instead of a flat rate or
fee, some freelancers have adopted a value-based pricing method
based on the perceived value of the results to the client. By custom, payment
arrangements may be upfront, percentage upfront, or upon completion. For more
complex projects, a contract may set a payment schedule based on milestones or
outcomes.
One of the
drawbacks of freelancing is that there is no guaranteed payment, and the work
can be highly precarious. In order to
ensure payment, many freelancers use online payment platforms to protect
themselves or work with local clients that can be held accountable.
So explore your
hidden talent and skills and try for many legit freelance job available, I
have already mentioned certain legit freelance jobs, in my previous blog posts.
( ref this link - https://qaurantinejobs.blogspot.com/2020/06/all-work-from-home-jobs-info.html
)
Along with this,
we have to upskill ourselves with many other skill sets, like advance excel, advance
PPT's , designing, print on demand jobs etc.
Some of them to mention -
1. Affiliate Marketing
with Amazon, flipkart etc
2. Blogging (Start a Blog) - Google and Word
Press
3. Launch an Online Course ( create your own
content and promote it)
4. Create a
YouTube Channel ( make simple amazing videos and promote it, earn through
Google AdSense.
5. Produce an
Audio Book ( good at communication and voice, then try out narrating an book
with emotions and earn)
6. Click bank
7. Sell
Professional Photographs
8. Voice over -
dubbing
9. Selling and
promoting Covid 19 -safety kits
10. Holistic
healings to many emotionally affected people during this lockdown.
Thanks for reading through my blog for upskill yourself with and prepare for post lockdown changed times and careers. Try to upskill your self and others whom you know with various domain training.
Cheers
Robin
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